- We collect personal information from users of our Services that identifies you as an individual when it is voluntarily provided by you, such as your name, address, zip code, phone number and email address.
- We automatically collect browsing information and other information from users of our Services that does not identify you as an individual, but may identify your device, such as information about your browsing activities and information about the devices you use to access the Services.
- This information is collected to provide, manage, analyze and improve the features and functions available on or through the Services, for marketing purposes and for our internal business purposes.
- California residents have the right to request access to, or the deletion of their personal information by emailing us at [email protected], or by writing to us at 11840 Windbrooke Way, Alpharetta, GA 30005.
WHAT INFORMATION DO WE COLLECT
Information you give us. We collect and maintain information that you may provide to us through the use of our Services, including your name, shipping address, billing address, credit card information, telephone number(s), email address(es), and purchase/return/exchange data. For example, when you set up your account and/or make online purchases, you will be asked to provide information necessary to facilitate the transaction such as contact and payment information; when you enter our contests, sweepstakes, or other promotions, you may be asked for information necessary to fulfill the promotion; when you post comments or other content in publicly available forums on our Services (e.g., Product reviews, Q&A forum), anything you post will be available to us as well as visitors to our Services; when you post information about us on third party social media platforms (each, a “Social Media Service”), we may collect such information through an integration with the Social Media Service provider; when you contact our customer service representatives, we collect additional information you choose to provide our representatives. We also collect information about your pet(s), including name, breed, gender, birth date, size, weight, prescriptions, veterinary and pet health information, and photos.
Information automatically collected. We use technology to automatically collect other information about you when you visit our Services or view our advertisements. See Cookies and Interest Based Advertising, below. This information helps our online Services work correctly and supports our customer marketing and analytics efforts. This information includes, and is not limited to, device type, browser information, operating system information, device IP, device information, IP address, mobile device identifier, software version, phone model, phone operating system, carrier information, geo-location, the date, time, length of stay, referring website and specific pages accessed and other actions you take on our online Service.
HOW WE USE YOUR INFORMATION
We use, process, and disclose your information we collect for our business purposes, including:
Fulfilling orders and responding to your questions and requests. We use your information to provide you with transactional assistance such as fulfilling your order, obtaining veterinarian approvals, and ensuring proper delivery of your products, as well as administering promotions such as sweepstakes and contests and responding to reviews, comments or other feedback you provide.
Improving our products and services. We may use your information to make improvements to our Sites, Apps, products, and services, including to personalize our service offerings to meet your needs, for backup purposes, and also to detect and prevent fraud.
Reviewing Site and App trends and customer interests. We may use your information to customize your experience with us. We may collect information about your activities and interactions with various devices and link that information. Through such cross-device linking, we can provide you with a consistent experience across the devices you use. We may also combine information we get from you with information about you we have received from third parties or publicly available sources to assess trends and interests.
Improving marketing communications. We may send you communications about promotions or offers via regular mail, email or other electronic channels, including ads on Social Media Services. We may use information, including information collected across different online services and collected from the various devices you may use, to deliver marketing communications based on your interests.
Promote our products or services. If you complete a product review or other feedback or provide any image of your pet(s), we may use your submission for commercial purposes to promote our products and services or send you personalized content including thank you notes and holiday cards.
Other uses We also may use your information with your consent, and as otherwise permitted or required by law including but not limited to maintaining pet health records and authorizations.
WHAT INFORMATION DO WE DISCLOSE
SAFUR Pets, Inc. shares your information with third parties in order to conduct our business; when legally required; or with your consent; including:
Service Providers. We may disclose the information collected about you to our third-party contractors and partners relating to their performing services or other activities in support of our Services and/or our businesses, or their completing or confirming on our behalf a transaction or series of transactions that you conduct with us. Examples include third parties which may fulfill orders, deliver packages, send postal mail and/or e-mail, analyze data, provide marketing research and assistance, process credit card payments, and provide customer service. These contractors and partners are restricted from using information that identifies you (excluding any information that is aggregated or otherwise reasonably de-identified) in any way other than to provide services for us.
Other Third Parties. We may disclose the information collected about you to other third parties in connection with our marketing efforts to promote our Services.
As a convenience to our visitors, our Services may contain links to several websites that we believe offer useful information. The policies and procedures we describe here do not apply to those websites. We suggest contacting those websites directly for information on their privacy policies. SAFUR Pets, Inc. is not responsible for the privacy practices of third parties, regardless of whether they are linked or otherwise connected to our Services.
COOKIES AND INTEREST-BASED ADVERTISING
- To authenticate your account and store your password if you are a registered account holder;
- To monitor performance of our Services;
- To learn more about the way you interact with our content;
- To personalize your experience on our Sites, Apps and Social Media Services;
- To optimize and tailor our Sites and Apps;
- To make product recommendations and provide you with advertising content on our Services and elsewhere in which we think you will be interested;
- To measure the effectiveness of personalized ads;
- To pursue analytics and research to help us improve our Services and product offerings;
- To better understand our Site visitors and App users and their respective interests, including by learning about your online activities across devices.
Third-party advertising management partners may help us display tailored content to our customers’ interests and serve interest-based advertising on our behalf. We do not provide any personal information to advertisers or to third-party sites that display our interest-based ads. However, advertisers and other third parties (including the ad networks, ad-serving companies, and other service providers they may use) may collect information through cookies about your browsing activity on our website to display interest-based ads. Also, some third parties may provide us information about you (such as the sites where you have been shown ads or demographic information) from offline and online sources that we may use to provide you with more relevant and useful advertising.
ADVERTISING PREFERENCES AND OPT-OUT
Email marketing opt-out: If you wish to opt-out of any marketing email communications you may send an email to us at [email protected]. You may also follow opt-out unsubscribe instructions included in our promotional e-mail. Please note that removal of user information from our database or “opting-out” will not stop marketing or advertising content that is generated for distribution or is otherwise queued for transmission to you prior to the time when we can implement your request. Following receipt of a request from you, we will take reasonable steps to delete your information. If you opt-out of marketing communications, you will continue to receive transactional communications, such as e-mail or text notifications about your account, order status, recall information, and other administrative information. Your information will remain in our database but will be marked as inactive so you do not receive marketing materials from us.
Interest-based advertising opt-out: You may opt-out of our targeted advertising and the targeted advertising of certain providers by visiting the DAA consumer opt-out page at https://www.aboutads.info/choices. Also, you can generally opt-out of receiving personalized ads from members of the Network Advertising Initiative (NAI) by visiting the NAI consumer opt-out page at http://optout.networkadvertising.org/?c=1#!/. Opting out will not mean that you will no longer receive our ads, rather, it just means that those ads will not be targeted to you based upon data collected from you on our online Services.
Apps opt-out: You may use the DAA’s AppChoices program to opt-out of certain interest-based advertising in apps (see: https://youradchoices.com/appchoices). You may also select a system-level advertising preference feature on your device to opt out of your device from interest-based advertising in apps. On Apple iOS devices, system-level advertising preference may be accessed via Settings – Privacy – Advertising – Limit Ad Tracking. On Android devices, open the Google Settings app from your app drawer or from your operating system’s settings menu, tap Ads, and select “Opt-out of Interest-based ads.
Facebook opt-out: Facebook may provide you with the ability to opt out of certain advertising practices. See https://www.facebook.com/help/1075880512458213/?helpref=hc_fnav. However, we are unable to control Facebook’s practices or disclosures. To opt out of data collection by other Social Media Services, you should review that provider’s privacy practices.
Mobile location settings: If you access our site through a mobile device, we may also be able to identify the location of your mobile device. You may choose not to share your location details with us by adjusting your mobile device’s location services settings. For instructions on changing the relevant settings, please contact your service provider, device settings, or contact your device manufacturer directly.
Do-Not-Track: Some browsers have a “do not track” feature that lets you tell websites that you do not want to have your online activities tracked. Our online Services do not support “do not track” preferences that may be available in your browser and are not capable of satisfying the preference you set.
DATA SECURITY & RETENTION
We implement reasonable administrative, technical, and physical safeguards designed to protect the information we collect. However, no information system can be 100% secure, so we cannot guarantee the absolute security of your information. We may retain your data for as long as we believe there is a business, legal, or security reason for doing so, even if you are no longer an active customer.
HOW TO UPDATE YOUR INFORMATION
You may correct or update information collected about you through our Services by contacting us at [email protected] or by editing your information and preferences on the “Your Account” and “Profile and Password” pages. Following receipt of a request from you, we will take reasonable steps to update or correct your information.
CHANGES TO THIS POLICY